Published on 25 November 2025
Château de Pizay: 15 years of partnership and success with Console SecretBox
Perched in the heart of the Beaujolais vineyards, the Château de Pizay embodies the elegance and refinement of a centuries-old heritage. Founded in the 11th century, it has crossed the centuries while keeping its majestic appearance and timeless charm. Between tradition and modernity, it offers its guests an authentic, refined experience, where every detail is designed to delight the senses and nourish the soul. The château offers wine, gastronomy and wellness stays, in an enchanting setting that combines history, French art de vivre and innovation.
“The Secretbox console gave us a true official online showcase. From passive we became active by taking back control of our gift box sales.”
“Implementing the solution was a real commercial boost. For 15 years now, revenue has not only been significant but, above all, constantly growing.”
A pioneering partner
“We chose the SecretBox gift box sales console back in 2010, at the very start of the solution’s launch. At the time we had growing demand for gift vouchers that had to be handled individually by phone, and no tool to make our offer visible or streamline the process. For the reception teams, processing was time-consuming. On top of that, we were only responding to demand without being able to showcase our packages. So we looked for a solution that would make us more visible and simplify management.”
A commercial boost
“The Secretbox console gave us a true official online showcase. From passive we became active by taking back control of our gift box sales. Implementing the solution was a real commercial boost. For 15 years now, revenue has not only been significant but, above all, constantly growing. We improve our results every year.”
Time savings and modernity
“In terms of image, our establishment undeniably gained in modernity, especially at the time. Fifteen years ago, adopting an online gift box sales solution in the hotel business was innovative. On the management side, the solution considerably lightened the workload of the operations teams because everything is automated. We eliminated repetitive tasks and gained time to focus better on our core business.”
Evolution and personalised support
“And the solution is constantly evolving. Nothing stands still at Api & You. Secretbox continuously adapts to the sector’s new needs and to changing consumer habits. Some technological developments were even ahead of their time. I am thinking in particular of split payment or the gift pool. Each version is more accomplished than the last. It is reassuring to know you are supported by an expert. Personally, for 15 years I have maintained a privileged relationship with the Secretbox teams, and with Laurence Chaperon, the training manager. When I call Api & You, I do not talk to a robot or a voicemail, I talk to Laurence, who knows and understands me. That is precious.”